Product updates

We are delighted to announce the launch of Dashboards. This addition will change the way our customers engage with their data, providing a more intuitive and efficient overview of their project performance.

We are delighted to announce the launch of a new solution within the SegmentStream measurement platform — fully managed, scientifically accurate incrementality tests.

Introducing updates to the Reporting and Marketing Mix Optimization modules: Scenario Planning and Channel Grouping features.

We're excited to share our latest platform update — the AI-powered Marketing Mix Optimization module.

Explore detailed user journeys, better evaluate top-of-funnel with view-through attribution and see other exciting features we've introduced in the last quarter.

Go beyond just the click with SegmentStream's view-through attribution model.

During the past 2 months, we have launched a self-service free trial, enhanced our GA4 and data warehouse integrations and added several updates to the Notification Centre.

See what we've been working on this April. During the past month, we have added new metrics to reports and ensured that all data from connected data sources starts loading immediately. Read on!

See what we've been working on this March. During the past month, we have increased the speed of all calculations and made creating ML models easier. Read on!

See what we've been working on this February. During the past month, we introduced the notification centre, improved the process of creating new reports, enhanced user guidance, and changed how the domains are whitelisted. Read on!