Struggling with attribution due to cookie restrictions, cross-device and long sales cycles?
Not enough conversions for proper Google & Facebook Ads optimisation?
Are ad platforms driving only low-quality leads, while the cost keeps going up?
Boost customer acquisition from your digital marketing
MEASURE
Discover which traffic sources actually bring you quality leads
Evaluate the quality of each online traffic source with reports based on Modelled Conversions.


Evaluate the quality of each online traffic source with reports based on Modelled Conversions.
OPTIMISE
Cut Google & Facebook Ads Cost per Lead in half
Use Modelled Conversions to signal quality leads in Google & Facebook Ads. Drive more leads at a lower cost.
Use Modelled Conversions to signal quality leads in Google & Facebook Ads. Drive more leads at a lower cost.
TARGET
Focus your ad spend on people most likely to convert
Create custom audiences based on Modelled Conversions to improve both: your Retargeting & Prospecting campaigns.


Create custom audiences based on Modelled Conversions to improve both: your Retargeting & Prospecting campaigns.
How does it work?
SegmentStream measures each website visitor’s probability of becoming a lead. When this probability is high enough, it creates a Modelled Conversion.
Modelled Conversions are immediately attributed to the traffic source and sent to Google Ads and Facebook Ads.
This way, each traffic source gets the credit it deserves, even if the actual conversion happens from another device, browser, or cookie.
Sneak peek into the Content Hub

How Conversion Modelling helps improve Facebook Ads & Google Ads performance
Learn more

How we use
SegmentStream to drive leads from paid search
SegmentStream to drive leads from paid search
Learn more

How to optimise Facebook Ads and Google Ads if you don’t have enough conversions?
Learn more
Explore our solutions
Measurement
Understand the incremental value of each visit, even if there was no conversion within the same cookie.
SegmentStream for analytics
Optimisation
Use Modelled Conversions to signal quality leads in Google & Facebook Ads, and drive more leads at a lower cost.
SegmentStream for optimisation
See SegmentStream in action
Learn about Conversion Modelling and why it is a true next-generation solution to outdated marketing attribution and conversion tracking tools.