Marketing Manager (B2B/SaaS)
At SegmentStream, we are building a cutting-edge marketing technology that is changing how leading businesses analyse and optimise the performance of their online marketing campaigns.
Our SaaS platform helps advanced digital marketing teams apply our own sophisticated machine learning algorithms to reveal the true incremental value of each marketing channel and campaign, and automatically apply these AI-insights to close the loop of data-driven marketing.
We’ve proven that our technology works and delivers the best ROAS possible for our enterprise clients across the globe. Check our latest success stories and you’ll understand why our solution is the next big thing in the digital marketing world.
We are fortunate to be VC-backed by one of the world’s leading startup accelerators - TechStars, as well as some biggest names in the B2B SaaS world, including the founders of Pipedrive, Dynamic Yield, and other great companies.
We are also proud to say that SegmentStream is already trusted by over 50 enterprise customers around the world, including the UK, US, Canada, Australia, and lots of European countries.
What you’ll do:
- In this role, you’ll create, execute, and own our marketing plan to drive the aggressive growth of SegmentStream and help us become a market leader;
- Own demand generation to drive qualified inbound leads for our enterprise sales team;
- Find creative ways to drive brand awareness and get the attention of our potential customers (CMOs, Digital Marketing Directors, Directors of Marketing Analytics), as well as to re-engage with existing customers and prospects in our sales pipeline;
- Own sales enablement and support our sales team with webinars, events, and required materials (articles, videos, etc.);
- Work closely with Head of Customer Success and Head of Business Development to think how can we grow faster and win the market, and then act on these ideas and hypotheses;
What we are looking for:
- Proven successful experience in managing marketing function B2B SaaS company focused towards mid-market and large companies ($30k-$100k annual contract value)
- Expertise in selling to marketing teams (CMO, Digital Marketing Director, and Head of Performance Marketing).
- Hands-on experience launching and optimising performance marketing campaigns for B2B businesses on Google, Yandex, Facebook, or other channels.
- A desire and ability to get stuff done in an unstructured environment of a hyper-growth technology startup.
- Excellent communication skills (both verbal and written).
- Good English (B2 or above).
- Unique and high-quality SaaS product that solves a massive problem for a huge market;
- A vast portfolio of enterprise customers around the globe including the UK, US, Canada, Australia, and lots of European countries;
- VC-backed by top investors & angels, including TechStars, founders of Pipedrive, Dynamic Yield, and other great SaaS entrepreneurs;
- Fast-growing, fully distributed, and international team of smart people who not only love what they do but also really good at it;
- A great company culture that is embracing functional ownership, entrepreneurial mindset, and personal growth;
- Full responsibility from day one and being part of our results-driven working environment;
- A lot of opportunities for future career growth within the company;
Get started with SegmentStream
Request a personalized demo with our team!