Head of Marketing (B2B/SaaS)
We are looking for a Head of Marketing to spearhead the growth of our SegmentStream.
Having achieved an exciting product-market fit and established a steep growth trajectory, we are now poised to build and grow a proper marketing organization around our unique product to grow our customer base and become a leader of the market category.
This is a very rare opportunity to join a high-growth SaaS company as the first marketing employee and to make a real impact on company success.
In this position, you’ll be working closely with the co-founders and leadership team, and you’ll get a chance to build a world-class marketing organization with full freedom & autonomy.
At SegmentStream, we are building a cutting-edge marketing technology that is changing how leading businesses analyse and optimise the performance of their online marketing campaigns.
Our SaaS platform helps advanced digital marketing teams apply our own sophisticated machine learning algorithms to reveal the true incremental value of each marketing channel and campaign, and automatically apply these AI-insights to close the loop of data-driven marketing.
We’ve proven that our technology works and delivers the best ROAS possible for our enterprise clients across the globe. Check our latest success stories and you’ll understand why our solution is the next big thing in the digital marketing world.
We are fortunate to be VC-backed by one of the world’s leading startup accelerators - TechStars, as well as some biggest names in the B2B SaaS world, including the founders of Pipedrive, Dynamic Yield, and other great companies.
We are also proud to say that SegmentStraem is already trusted by over 50 enterprise customers around the world, including the UK, US, Canada, Australia, and lots of European countries.
What you’ll do:
- In this role, you’ll create, execute, and fully own a demand generation plan to drive the aggressive growth of SegmentStream globally and help us become a market leader;
- Find creative ways to drive brand awareness and get the attention of our potential customers (CMOs, Digital Marketing Directors, Directors of Marketing Analytics);
- Own sales enablement and support our sales team with webinars, events, and required materials (articles, videos, etc.);
- Work closely with CRO and CEO to think how can we grow faster and win the market, and then act on these ideas and hypotheses;
What we are looking for:
- Proven experience in driving growth for a fast-growing B2B SaaS startup with a sales-driven business model;
- Full demand generation ownership, including content marketing, digital ads, webinars, etc.;
- Experience in launching new marketing programs and activities from scratch, including team building;
- Expertise in selling to marketing teams (CMO, Digital Marketing Director, and Head of Performance Marketing);
- A good understanding of performance marketing and marketing attribution domain area;
- Strong internal drive to grow as a leader as our company grows;
- Excellent communication skills (both verbal and written);
- Fluent English;
- Unique and high-quality SaaS product that solves a massive problem for a huge market;
- VC-backed by top investors & angels, including TechStars, founders of Pipedrive, Dynamic Yield, and other great SaaS entrepreneurs;
- Fast-growing, fully distributed, and international team of smart people who not only love what they do but also really good at it;
- A great company culture that is embracing functional ownership, entrepreneurial mindset, and personal growth;
- Full responsibility from day one and being part of our results-driven working environment;
- Competitive salary plus attractive stock compensation package;
- A lot of opportunities for future career growth within the company;
Get started with SegmentStream
Request a personalized demo with our team!