Maximise revenue and ROAS with AI-powered analytics & marketing mix optimisation

Go beyond unreliable attribution tools to finally gain confidence in your budget allocation decisions.

Logos of trusted brands

Traditional marketing attribution is no longer reliable

Privacy regulations and tracking restrictions broke analytics tools

Cookie-based attribution solutions are not able to accurately measure ROAS in a modern world, where deterministic user tracking is no longer possible due to GDPR, cross-device, and various other limitations.
As a result, top-of-funnel marketing activities are heavily undervalued

Due to the inability to track the real customer journey, both single- and multi-touch attribution tools cannot measure the true sales impact of prospecting activities, such as Paid Social, Display, or Video.
Marketers lack trustworthy data to guide and support their budget allocation decisions

Although there is a gut-feeling that upper-funnel activities may drive sales generated from direct, organic or brand traffic, marketers often lack hard numbers to back up these conclusions and justify further spending.

Introducing a solution — SegmentStream

The AI-powered Marketing Mix Optimisation Platform

The next-generation solution that helps understand the incremental value of each marketing activity and find the most optimal marketing mix.

Request a demo

Solve all the problems of traditional attribution tools
Discover what actually drives sales & revenue
Measure the true impact of top-of-funnel paid media
Improve ROAS with AI-driven budget allocation

Unlock the full potential of your digital advertising budget

Automated cross-channel marketing reporting

SegmentStream brings all your marketing and sales data in one place, providing you with a fully unified view of your entire marketing performance.
AI-driven attribution to measure the real, incremental ROAS

SegmentStream is a cookieless analytics solution that measures the actual contribution of your ad activities in total revenue, rather than a single conversion that may not be tracked when relying on cookies.
Actionable, AI-powered budget reallocation recommendations

SegmentStream's AI engine continuously analyzes your marketing mix, pinpointing opportunities for revenue growth by optimizing budget allocation.

Trusted by leading brands and agencies across the globe

“SegmentStream is an innovative tool to measure and optimise performance marketing activities.”

“SegmentStream proved to be an effective solution in fueling the e-commerce success”

“SegmentStream is an essential tool for any performance marketing team.”

Read success stories

Not just a tool. A true solution, supported by world-class expertise.

At SegmentStream, we combine next-generation AI technology with deep performance marketing knowledge. From tailored onboarding to ongoing consultations, our Customer Success team is here to ensure that you achieve your business goals.